I believe each human being has the potential to change, to transform one's own attitude, no matter how difficult the situation
Dalai Lama

Capture Opportunities

By Sinead Duffy 18th January 2009

Last year brought unexpected global changes. The media’s coverage of the economic climate has had its influence, leaving many feeling anxious, uneasy and uncertain. People are confused about how to adapt and prosper with changing circumstances.

But the truth is that there will always be something. People have got through tough times in the past; they did this by having the right mindset. We all have done things before that seemed impossible at the time. The mind is a powerful instrument. It can deliver literally anything that we want, but right now it is focusing on what we don’t want, closures, failures, and crashes.

We need to turn our attention to what we do want because, when you begin think differently about what lies ahead, you will begin to organise yourself and resources so that you accelerate your achievement this year and beyond.

The first thing we have to do is learn to deal with change. We are used to so much change today. Change is everywhere. But we are slow to respond. Why? Because one of our greatest fears come from not knowing what lies ahead. Nobody knows what’s going to happen! Every economist is paid to have a different opinion about the future, but it’s not what happens that matters; it’s how we respond to it that counts.

Adaptability is the ke. Be open minded, consider alternatives, refine and alter your ways so that you avoid limiting your options.

Remember Darwin’s great words. “It’s not the strongest species that survive, nor the most intelligent, but the ones most responsive to change.”

I’m an admirer of Richard Branson I listen to what he says; he runs over 300 companies,so I think he’s doing something right!

He says, that bigger companies will lay a lot of people off, and many of those people will become the entrepreneurs of the future, but it’s the smaller businesses that will get the economy up and running again – their cost base is less, and they will find more effective ways of employing people than they have done in the past.  Many small companies will fill in the gaps that the larger ones have created, However, they must look for opportunities and there will be lots; they must be creative in both cutting costs and providing something new.

So it’s not the strongest businesses that will survive either, we see the big ones tumbling down; it’s the ones most adaptive to change that will capture the opportunities.